Business Model Canvas
Who are your key partners and suppliers?
What key actions are required to create value?
What value do you deliver to the customer?
What relationships do you establish with customers?
Who are you creating value for?
Product & Engineering5 people
Growth & Operations3 people
Organic & Viral
ASO & App StoreCPM
Referral Program (€5 bonus)CPM
Paid Acquisition
technology
Cloud Infrastructure (Multi-region)2K ₸/month
Dev & Security Tools500 ₸/month
Операционные
marketing
Referral Bonus Payouts4 ₸/month
Payroll
Product & Engineering5 people
Growth & Operations3 people
Customer Acquisition
Organic & Viral2 subchannels
Paid Acquisition4 subchannels
Total for period: 1.8 M ₸
transactions
Card Interchange Revenue4 ₸ / month
FX Markup Revenue (0.5% avg)3 ₸ / month
Merchant Payment Processing6K ₸
financial
Float Interest Income10K ₸
services
Premium Services (Insurance, Lounges)2 ₸ / month
Total for period: 998K ₸